Porte-visuels

L’essentiel à savoir à propos des porte-visuels et des outils de PLV

Vous êtes commerçant ou prestataire de services, et vous voulez attirer plus de clients ? Vous projetez d’organiser un salon professionnel ? Vous envisagez de mener une campagne d’informations et de sensibilisation en faveur d’une cause qui vous tient à cœur ?Parmi les nombreuses solutions à votre disposition figure l'utilisation d’affiches, d’affichettes, de posters, et bien d'autres outils de PLV (publicité sur le lieu de vente). Dans tous les cas, quelle que soit la solution choisie, l'achat d'un porte-affiche reste un incontournable. Alors comment choisir le porte-visuel qui répondra réellement à vos besoins, parmi les nombreux produits proposés sur le marché ? Nous vous invitons à découvrir l'essentiel à savoir à propos des porte-affiches et des outils de PLV dans les lignes qui suivent.

Les caractéristiques des porte-affiches

Le porte-affiche, également appelé porte-visuel, désigne un support de communication pouvant accueillir une affiche, une affichette, ou bien un poster. De nombreux produits répondent à l'appellation « porte-affiche » : le cadre d’affichage, la pochette porte-affiche, le chevalet de comptoir, le présentoir plexiglas porte-affiches, le stop trottoir, le pupitre plexiglas, porte-affiche, le porte-kakémono, etc. Pour ne citer que ceux-là ! Voyons plus en détail les différents modèles de porte-affiches, leurs matériaux de fabrication, ainsi que l'intérêt que présentent les outils de PLV. Etiq vous propose également une large gamme de porte étiquettes.

Les types de portes-affiches

Il existe différentes sortes de porte-affiches. Et ils se déclinent sous différents formats et matériaux. Parmi les types de porte-visuels les plus couramment utilisés figurent :

  • Le panneau et le tableau d’affichage (plastique, aluminium, bois, carton, plexi, etc.) : en mode portrait ou paysage, à placer en intérieur ou à l’extérieur, les panneaux servent à afficher des documents (notes de service, renseignements pratiques...). Deux sortes de panneaux d’affichage existent : le panneau mural et le panneau à fixation sur poteau. Parmi les différents modèles de panneaux et tableaux porte affiches, nous citerons, entre autres, le panneau à LED destiné à l'intérieur ou à l'extérieur, le tableau d'affichage magnétique, etc.
  • Le cadre porte affiche (aluminium, bois) : produit à poser ou à suspendre partout (mur, porte, vitrine, etc.), avec une accroche en mode portrait ou paysage. Format du visuel : du A0 (80 x 120 cm) au A6 (10,5 x 14,8 cm). De nombreux modèles disponibles : cadre lumineux à LED, cadre alu sur pied, cadre sécurisé (avec ou sans clé), cadre étanche, cadre suspendu recto/verso, cadre pour vitrine, cadre clic-clac, etc.
  • La pochette d’affichage (cuir, bois, PVC, plexi) : produit à poser, à accrocher ou à suspendre. Format du visuel : du A3 (29,7 x 42 cm) au A7 (7,4 x 10,5 cm). Modèles : pochette adhésive, pochette antireflet, pochette à rabat, pochette magnétique (utilisation sur toutes les surfaces métalliques), pochette adhésive repositionnable à ouverture magnétique (insertion simplifiée du visuel), pochette perforée, etc.

Sans parler de bien des autres types de portes-affiches comme le présentoir, le chevalet, le stop trottoir, le pupitre porte-affiche, ou bien encore l'urne.Notons que ces produits peuvent être livrés avec un kit de montage, et être accompagnés de nombreux accessoires (vis de fixation, accroche, etc.).

Porte-affiche : matériaux de fabrication

Pour ce qui est des matériaux de fabrication des portes-affiches, vous en trouverez en :

  • Plexi.
  • Plastique.
  • Cuir.
  • Bois.
  • Carton.
  • PVC.
  • Métal (aluminium, acier, etc.).
  • Etc.

Attention ! Pour un affichage en vitrine ou en extérieur, prenez soin de choisir un porte-visuel fabriqué dans un matériau résistant aux rayons du soleil et aux intempéries. Le plexi et le PVC comptant parmi les matériaux recommandés pour un tel usage.

Intérêt des outils de PLV

La PLV (publicité sur le lieu de vente) permet à une entreprise de mettre en valeur ses produits et ses offres commerciales. Son objectif étant d'attirer des prospects sur le lieu de vente, et de favoriser l'acte d'achat.Parmi les outils de PLV, les plus en vogue figurent :

Notons que l'affichage PLV permet également à une entreprise de délivrer des messages et des informations à ses prospects.

Porte-affiches : qui en sont les utilisateurs ?

Les portes-affiches s’adressent à tout le monde. Ils s’utilisent en effet aussi bien dans un cadre privé qu’en milieu professionnel. Ainsi, dans les foyers, les affiches décoratives peuvent, par exemple, venir embellir les portes et les murs du salon et des chambres. Ils viennent aussi égayer les événements festifs (anniversaires, mariages, bals de promotion, etc.).
Mais les affiches peuvent également servir à promouvoir une activité ou une cause. Ainsi, en milieu professionnel ou associatif, les affiches et signalétiques, qu’elles soient à caractère publicitaire ou informatif, sont ainsi très présentes dans :

  • Les lieux de vente (boutiques, magasins et centres commerciaux, restaurants, hôtels, agences immobilières, agences de voyages, etc.).
  • Les sites ouverts au public (centres de loisirs, musées, lieux touristiques, etc.).
  • Les structures médico-sociales (hôpitaux, cliniques, cabinets médicaux, etc.).
  • Les établissements scolaires.
  • Les collectivités territoriales et les services publics.
  • Les milieux professionnels (comptoirs d’accueil, stands, salons professionnels, showrooms, etc.).
  • Les manifestations organisées par les milieux associatifs.
  • Etc.

Bref, les porte-visuels sont pratiquement utilisés par tous les secteurs d’activités et dans d'innombrables situations.

Comment choisir votre porte-affiche ?

Le choix d'un porte-affiche dépendra en grande partie de l'emplacement qui lui est dédié. Si certains produits sont à poser, sur le comptoir par exemple, d'autres par contre sont destinés à être accrochés ou suspendus. Tour d'horizon de quelques porte-visuels répartis par type d'emplacement.

Pour un affichage en intérieur

  • Porte-affiche à poser (sur la table, le comptoir, etc.) : chevalet de table, bloc plexi magnétique, présentoir de comptoir, pochette montée sur socle (plexi, bois ou aluminium), cadre porte affiche, etc.
  • Porte-affiche sur pied ou à poser sur le sol : panneau d'affichage, porte-kakémono, pupitre porte-affiche, présentoir, porte-kakémono, etc.
  • Porte-affiche mural : pochette perforée, cadre à LED, panneau mural lumineux à LED, etc.
  • Porte-affiche suspendu : pochette perforée, etc.
  • Porte-visuel pour affiche de porte : pochette porte-visuels, cadre porte-affiche, etc.

Pour un affichage en vitrine

  • Pochette porte-affiche.
  • Cadre lumineux à LED.
  • Kit porte-affiche suspendu par câble.
  • Etc.

Pour un affichage en extérieur

  • Panneau (vitrine) d'affichage.
  • Stop-trottoir.
  • Porte-kakémono.
  • Etc.

Bref, vous avez l'embarras du choix en matière de porte-affiche, quel qu'en soit l'emplacement final. Et comme chaque porte-visuel se décline, de surcroît, en de nombreux modèles, vous trouverez forcément chaussure à votre pied.

Profils porte-affiches

Crochets de suspension pour profil porte-affiche clippant 1 mm

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Déclinaisons Couleur(s) Diamètre des perforations Référence prix Ajouter au panier

0,02 € TTC

0,02 € HT

Couleur(s) : Transparent
Diamètre des perforations : Ø0,6 cm

Référence : 200-110

Transparent

Ø0,6 cm

200-110

0,02 € TTC

0,02 € HT

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1 référence
0,02 € HT 0,02 € TTC
stop trottoir noir
Disponible
Stop trottoirs

Stop trottoir Noir extérieur

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Déclinaisons Couleur(s) Format du visuel Référence prix Ajouter au panier

118,80 € TTC

99,00 € HT

Couleur(s) : Noir
Format du visuel : 610 x 915 mm

Référence : 521-033

Noir

610 x 915 mm

521-033

118,80 € TTC

99,00 € HT

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1 référence
99,00 € HT 118,80 € TTC
stop trottoir noir
Disponible
Stop trottoirs

Stop trottoir Noir alu clippant étanche sur roulettes

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Déclinaisons Couleur Format du visuel Référence prix Ajouter au panier

267,60 € TTC

223,00 € HT

Couleur : Noir
Format du visuel : A1 (59,4 x 84,1 cm)

Référence : 521-031

Noir

A1 (59,4 x 84,1 cm)

521-031

267,60 € TTC

223,00 € HT

Voir le produit

358,80 € TTC

299,00 € HT

Couleur : Noir
Format du visuel : A0 (84,1 x 118,9 cm)

Référence : 521-032

Noir

A0 (84,1 x 118,9 cm)

521-032

358,80 € TTC

299,00 € HT

Voir le produit

2 références
223,00 € HT 267,60 € TTC
socle de présentation en bois éco
Disponible
Chevalets

Socle en bois Eco

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Déclinaisons Dimensions du socle Référence prix Ajouter au panier

5,85 € TTC

4,88 € HT

Dimensions du socle : H2 x L10.5 x l5 cm

Référence : 420-005

H2 x L10.5 x l5 cm

420-005

5,85 € TTC

5,85 € TTC

- 0,00 € TTC

4,88 € HT

Voir le produit

7,35 € TTC

6,12 € HT

Dimensions du socle : H2 x L15 x l5 cm

Référence : 420-006

H2 x L15 x l5 cm

420-006

7,35 € TTC

7,35 € TTC

- 0,00 € TTC

6,12 € HT

Voir le produit

9,75 € TTC

8,12 € HT

Dimensions du socle : H2.5 x L21 x l6 cm

Référence : 420-007

H2.5 x L21 x l6 cm

420-007

9,75 € TTC

9,75 € TTC

- 0,00 € TTC

8,12 € HT

Voir le produit

14,85 € TTC

12,38 € HT

Dimensions du socle : H2.5 x L30 x l6 cm

Référence : 420-008

H2.5 x L30 x l6 cm

420-008

14,85 € TTC

14,85 € TTC

- 0,00 € TTC

12,38 € HT

Voir le produit

4 références
4,88 € HT 5,85 € TTC
Chevalet plexi sur socle bois - Chevalet A3 - 1/3 A4
Disponible
Chevalets

Chevalet plexi recto/verso sur socle bois

null
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Déclinaisons Format du visuel Pochette Référence prix Ajouter au panier

18,00 € TTC

15,00 € HT

Format du visuel : A4 Vertical (21 x 29,7 cm)
Pochette : PMMA 2 mm

Référence : 1450-003

A4 Vertical (21 x 29,7 cm)

PMMA 2 mm

1450-003

18,00 € TTC

18,00 € TTC

- 0,00 € TTC

15,00 € HT

Voir le produit

12,10 € TTC

10,08 € HT

Format du visuel : A6 Vertical (10,5 x 14,8 cm)
Pochette : PMMA 2 mm (plié en 2) + 2 feuilles 80g

Référence : 519-112

A6 Vertical (10,5 x 14,8 cm)

PMMA 2 mm (plié en 2) + 2 feuilles 80g

519-112

12,10 € TTC

12,10 € TTC

- 0,00 € TTC

10,08 € HT

Voir le produit

15,26 € TTC

12,72 € HT

Format du visuel : A5 Vertical (14,8 x 21 cm)
Pochette : PMMA 2 mm

Référence : 519-113

A5 Vertical (14,8 x 21 cm)

PMMA 2 mm

519-113

15,26 € TTC

15,26 € TTC

- 0,00 € TTC

12,72 € HT

Voir le produit

23,40 € TTC

19,50 € HT

Format du visuel : A3 Vertical (29,7 x 42 cm)
Pochette : PMMA 2 mm

Référence : 1450-011

A3 Vertical (29,7 x 42 cm)

PMMA 2 mm

1450-011

23,40 € TTC

23,40 € TTC

- 0,00 € TTC

19,50 € HT

Voir le produit

12,10 € TTC

10,08 € HT

Format du visuel : DL Vertical (10 x 21 cm)
Pochette : PMMA 2 mm

Référence : 519-114

DL Vertical (10 x 21 cm)

PMMA 2 mm

519-114

12,10 € TTC

12,10 € TTC

- 0,00 € TTC

10,08 € HT

Voir le produit

5 références
10,08 € HT 12,10 € TTC
Bloc plexi bois
Disponible
Chevalets

Bloc plexi bois

null
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Déclinaisons Dimensions Matière(s) Référence prix Ajouter au panier

19,80 € TTC

16,50 € HT

Dimensions : A5 (21 x 14,8 cm)
Matière(s) : Bois 18mm - PMMA 4mm

Référence : 421-114

A5 (21 x 14,8 cm)

Bois 18mm - PMMA 4mm

421-114

19,80 € TTC

16,50 € HT

Voir le produit

15,48 € TTC

12,90 € HT

Dimensions : A6 (10,5 x 14,8 cm)
Matière(s) : Bois 18mm - PMMA 4mm

Référence : 421-116

A6 (10,5 x 14,8 cm)

Bois 18mm - PMMA 4mm

421-116

15,48 € TTC

12,90 € HT

Voir le produit

12,72 € TTC

10,60 € HT

Dimensions : A7 (7,4 x 10,5 cm)
Matière(s) : Bois 18mm - PMMA 4mm

Référence : 421-117

A7 (7,4 x 10,5 cm)

Bois 18mm - PMMA 4mm

421-117

12,72 € TTC

10,60 € HT

Voir le produit

28,20 € TTC

23,50 € HT

Dimensions : A4 (21 x 29,7 cm)
Matière(s) : Bois 18mm - PMMA 4mm

Référence : 421-115

A4 (21 x 29,7 cm)

Bois 18mm - PMMA 4mm

421-115

28,20 € TTC

23,50 € HT

Voir le produit

12,72 € TTC

10,60 € HT

Dimensions : 8.8 x 10.7 cm (polaroïde)
Matière(s) : Bois 18mm - PMMA 4mm

Référence : 421-118

8.8 x 10.7 cm (polaroïde)

Bois 18mm - PMMA 4mm

421-118

12,72 € TTC

10,60 € HT

Voir le produit

11,88 € TTC

9,90 € HT

Dimensions : 6.5 x 10 cm
Matière(s) : Bois 18mm - PMMA 4mm

Référence : 421-119

6.5 x 10 cm

Bois 18mm - PMMA 4mm

421-119

11,88 € TTC

9,90 € HT

Voir le produit

6 références
23,50 € HT 28,20 € TTC
pochette adhésive
Disponible
Pochettes d'affichage

Pochette adhésive en PVC antireflet

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Déclinaisons Format du visuel Matière(s) Référence prix Ajouter au panier

0,93 € TTC

0,78 € HT

Format du visuel : A7 Horizontal (10,5 x 7,4 cm)
Matière(s) : PVC antireflet 0,4 mm

Référence : 420-036

A7 Horizontal (10,5 x 7,4 cm)

PVC antireflet 0,4 mm

420-036

0,93 € TTC

0,93 € TTC

- 0,00 € TTC

0,78 € HT

Voir le produit

1,20 € TTC

1,00 € HT

Format du visuel : A4 Vertical (21 x 29,7 cm)
Matière(s) : PVC antireflet 0,4 mm

Référence : 400-214

A4 Vertical (21 x 29,7 cm)

PVC antireflet 0,4 mm

400-214

1,20 € TTC

1,00 € HT

Voir le produit

1,31 € TTC

1,09 € HT

Format du visuel : A4 Horizontal (29,7 x 21 cm)
Matière(s) : PVC antireflet 0,4 mm

Référence : 400-252

A4 Horizontal (29,7 x 21 cm)

PVC antireflet 0,4 mm

400-252

1,31 € TTC

1,09 € HT

Voir le produit

2,45 € TTC

2,04 € HT

Format du visuel : A3 Horizontal (42 x 29,7 cm)
Matière(s) : PVC antireflet 0,4 mm

Référence : 400-250

A3 Horizontal (42 x 29,7 cm)

PVC antireflet 0,4 mm

400-250

2,45 € TTC

2,04 € HT

Voir le produit

0,77 € TTC

0,64 € HT

Format du visuel : A6 Vertical (10,5 x 14,8 cm)
Matière(s) : PVC antireflet 0,4 mm

Référence : 400-218

A6 Vertical (10,5 x 14,8 cm)

PVC antireflet 0,4 mm

400-218

0,77 € TTC

0,64 € HT

Voir le produit

1,00 € TTC

0,83 € HT

Format du visuel : A5 Vertical (14,8 x 21 cm)
Matière(s) : PVC antireflet 0,4 mm

Référence : 400-216

A5 Vertical (14,8 x 21 cm)

PVC antireflet 0,4 mm

400-216

1,00 € TTC

0,83 € HT

Voir le produit

2,42 € TTC

2,02 € HT

Format du visuel : A3 Vertical (29,7 x 42 cm)
Matière(s) : PVC antireflet 0,4 mm

Référence : 400-212

A3 Vertical (29,7 x 42 cm)

PVC antireflet 0,4 mm

400-212

2,42 € TTC

2,02 € HT

Voir le produit

1,22 € TTC

1,02 € HT

Format du visuel : A5 Horizontal (21 x 14,8 cm)
Matière(s) : PVC antireflet 0,4 mm

Référence : 400-254

A5 Horizontal (21 x 14,8 cm)

PVC antireflet 0,4 mm

400-254

1,22 € TTC

1,02 € HT

Voir le produit

1,07 € TTC

0,89 € HT

Format du visuel : Ecolabel (11 x 22 cm)
Matière(s) : PVC antireflet 0,4 mm

Référence : 400-696

Ecolabel (11 x 22 cm)

PVC antireflet 0,4 mm

400-696

1,07 € TTC

0,89 € HT

Voir le produit

0,74 € TTC

0,62 € HT

Format du visuel : A7 Vertical (7,4 x 10,5 cm)
Matière(s) : PVC antireflet 0,4 mm

Référence : 400-220

A7 Vertical (7,4 x 10,5 cm)

PVC antireflet 0,4 mm

400-220

0,74 € TTC

0,62 € HT

Voir le produit

1,15 € TTC

0,96 € HT

Format du visuel : A6 Horizontal (14,8 x 10,5 cm)
Matière(s) : PVC antireflet 0,4 mm

Référence : 400-256

A6 Horizontal (14,8 x 10,5 cm)

PVC antireflet 0,4 mm

400-256

1,15 € TTC

0,96 € HT

Voir le produit

11 références
0,64 € HT 0,77 € TTC
achat urne électorale
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Déclinaisons Dimensions Caractéristique(s) Référence prix Ajouter au panier

178,80 € TTC

149,00 € HT

Dimensions : H 30 x L 40 x P 40 cm
Caractéristique(s) : sans compteur

Référence : 520-340

H 30 x L 40 x P 40 cm

sans compteur

520-340

178,80 € TTC

149,00 € HT

Voir le produit

346,80 € TTC

289,00 € HT

Dimensions : H 36 x L 41 x P 41 cm
Caractéristique(s) : avec compteur

Référence : 520-341

H 36 x L 41 x P 41 cm

avec compteur

520-341

346,80 € TTC

289,00 € HT

Voir le produit

2 références
289,00 € HT 346,80 € TTC
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Pupitre plexi de conférence

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Déclinaisons Dimensions Désignation Référence prix Ajouter au panier

660,00 € TTC

550,00 € HT

Dimensions : L60 x l42 x H116 cm
Désignation : Pupitre et Fronton

Référence : 417-183

L60 x l42 x H116 cm

Pupitre et Fronton

417-183

660,00 € TTC

550,00 € HT

Voir le produit

588,00 € TTC

490,00 € HT

Dimensions : L60 x l42 x H116 cm
Désignation : Pupitre plexi de conférence

Référence : 417-180

L60 x l42 x H116 cm

Pupitre plexi de conférence

417-180

588,00 € TTC

490,00 € HT

Voir le produit

2 références
490,00 € HT 588,00 € TTC
grille d exposition noire
Derniers articles en stock
Porte-visuels sur pied

Grille d'exposition métal noire éco H200 x L100cm

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Déclinaisons Dimensions Désignation Référence prix Ajouter au panier

126,00 € TTC

105,00 € HT

Dimensions : H200 x L100cm
Désignation : Grille d'exposition

Référence : 519-140

H200 x L100cm

Grille d'exposition

519-140

126,00 € TTC

105,00 € HT

Voir le produit

5,88 € TTC

4,90 € HT

Dimensions : 25 mm
Désignation : Clip de Jonction

Référence : 519-142

25 mm

Clip de Jonction

519-142

5,88 € TTC

4,90 € HT

Voir le produit

25,08 € TTC

20,90 € HT

Dimensions : H30 x L25 cm
Désignation : Pieds en L + visserie

Référence : 519-141

H30 x L25 cm

Pieds en L + visserie

519-141

25,08 € TTC

20,90 € HT

Voir le produit

3 références
105,00 € HT 126,00 € TTC
Chevalet cadre bois
Livraison à partir du 27/11
Chevalets

Chevalet cadre bois

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Déclinaisons Dimensions Matière(s) Référence prix Ajouter au panier

16,68 € TTC

13,90 € HT

Dimensions : A4 Vertical (21 x 29,7 cm)
Matière(s) : Bois

Référence : 421-179

A4 Vertical (21 x 29,7 cm)

Bois

421-179

16,68 € TTC

13,90 € HT

Voir le produit

15,48 € TTC

12,90 € HT

Dimensions : A5 Vertical (14,8 x 21 cm)
Matière(s) : Bois

Référence : 421-178

A5 Vertical (14,8 x 21 cm)

Bois

421-178

15,48 € TTC

12,90 € HT

Voir le produit

16,68 € TTC

13,90 € HT

Dimensions : A4 Horizontal
Matière(s) : Bois

Référence : 421-181

A4 Horizontal

Bois

421-181

16,68 € TTC

13,90 € HT

Voir le produit

15,48 € TTC

12,90 € HT

: A5 Horizontal (15x21cm)
Matière(s) : Bois

Référence : 421-180

A5 Horizontal (15x21cm)

Bois

421-180

15,48 € TTC

12,90 € HT

Voir le produit

4 références
12,90 € HT 15,48 € TTC

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